What year was LEGO most popular?

It wasn't until 1961 that Legos reached the United States market. By 1971, Legos were the most loved and best- selling toys among US children. Today, Legos are more than just blocks.
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When was the golden age of LEGO?

In your opinion, what was the 'golden age' of Legos? - Quora. As far as I'm concerned, it was between 1985 and 1997. Among my favorite sets from then are the: Cement Mixer (Town; 1985)
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When did LEGO become mainstream?

Sales of Lego sets reached more than eighteen million units in 1968. In 1969 the Duplo system was introduced.
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What happened to LEGO in 2005?

In July 2005, the Lego Group announced that it had reached a deal with private investment company the Blackstone Group to sell all four parks for €375 million to the Blackstone subsidiary Merlin Entertainments.
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What happened to LEGO in 1978?

In 1978, third generation LEGO owner Kjeld Kirk Kristiansen introduces a new business model called the “System within the System”. With the new model, the LEGO Group starts to further differentiate products and for the first time introduces LEGO play themes as we know them today.
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the EVOLUTION of LEGO MINIFIGURES…

What year did Lego almost fail?

Today, LEGO is one of the largest, most profitable toy companies in the world. With so much success, it's easy to forget the company at one point was on the verge of bankruptcy. In 2003, LEGO was $800 million in debt. How did this household brand ever bounce back?
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What went wrong with Lego in 2004?

Expanding to theme parks, clothing and television shows proved to be another costly distractions for the brand, and in 2004 LEGO's profits dropped significantly.
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What caused the 1997 LEGO spill?

The octopus is one of nearly 5m Lego pieces that fell into the sea in 1997 when a storm hit a cargo ship 20 miles off Land's End, Cornwall. While 352,000 pairs of flippers, 97,500 scuba tanks, and 92,400 swords went overboard, the octopuses are considered the most prized finds as only 4,200 were onboard.
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When was LEGO struggling?

The difficult decades: 1990s and 2000s

Instead, they churned out new products at an incredible rate, including a line of LEGO-themed children's clothing. However, a combination of factors soon began contributing to a growing crisis at the company. As a result, the LEGO Group suffered its first financial loss in 1998.
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What happened to LEGO in 2017?

LEGO® revenue

Revenue in established LEGO markets declined in 2017, as a result of a clean-up of inventories. Despite the revenue decline, overall consumer sales remained flat.
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When was LEGO most popular?

In 1954, he changed the name to Lego Bricks and eventually, just Legos. It wasn't until 1961 that Legos reached the United States market. By 1971, Legos were the most loved and best- selling toys among US children. Today, Legos are more than just blocks.
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Why is LEGO so expensive?

The precision manufacturing process ensures that Legos fit together perfectly, enhancing the overall building experience for users. Additionally, the extensive research and development invested in designing innovative sets that cater to various themes and interests also adds to the cost.
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What was the first LEGO sold?

In 1949 LEGO produced its first plastic brick, a precursor to its signature brick with interlocking studs on the top and tubes on the bottom. It was patented in 1958 by Christiansen's son Godtfred Kirk, who replaced his father as the head of the company.
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Is LEGO made in China?

The LEGO Group has a large factory in Jiaxing, China which produces 70-80% of the company's products for the Asian market. However, LEGO also has factories in other countries like Denmark, Hungary, and Mexico, catering to different regions.
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What is a LEGO Dark Age?

Often, people play with Lego as kids, stop while they are adolescent and start again as adults. The adolescent phase of not building with Lego is referred to as "dark age".
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Why is LEGO age 99?

Why did lego have an age limit of 99? The age “limit” is just a way of explicitly giving prospective gift buyers a way of knowing whether or not their gift is appropriate.
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Why did LEGO have a downfall?

However, the company was also facing increasing competition from other toy makers and the rise of digital entertainment. As the global economy began to slow in the late 2000s, Lego's sales began to decline. The company was also struggling with high levels of debt and a bloated corporate structure.
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What went wrong with LEGO?

Because of the huge debt and disappointing sales, LEGO® almost went bankrupt and had to go back to the drawing board. In the end the solution wasn't far away. After some research, LEGO® discovered that the LEGO® brick was still very relevant, but had lost its popularity.
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Who is Lego's biggest competitor?

The top Lego competitors are Mattel, Hasbro, Bandai Namco, Brinquedos Estrela and Fisher Price. Lego is the most valuable brand in toy manufacturing and packaged goods industries.
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Why did LEGO fail in 2004?

The other reason is that they opened three new theme parks from 1996-2002 in England, the US and Germany. They eventually lost focus on what made LEGO, LEGO. Because of this in 2003 they were in $800 million in debt and made a loss of $225 in 2004.
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Why is LEGO yellow?

When LEGO uses yellow, they are stating the idea that yellow is light, light is dominant, and confirming the societally accepted concept that light is better than dark. First created in 1975, LEGO minifigures were originally chosen to be yellow in order to promote the idea of racial neutrality.
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What happened to LEGO in ww2?

The outbreak of World War II does nothing to limit Ole Kirk Kristiansen and his toy production. In times of crisis, the demand for toys is greater than ever. During the first two years of the war, the company doubles its sales.
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Why is LEGO getting sued?

An artist has accused Lego of recreating a leather jacket he made for Queer Eye cast-member Antoni Porowski without the artist's permission, claiming that a toy jacket included in a Lego set based on the Netflix show is a “blatant copy” of his design.
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